How We Created a New Website with an Intuitive Calendar for the Miłosz Festival in Kraków

Wizualizacja pojedynczej strony gościa

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logo Festiwal Miłosza

The Miłosz Festival, one of the most important literary events in Poland and the largest poetry festival in Central Europe, needed a modern website.

 

Users were quickly leaving the site because they couldn’t find the information they needed. Our task was to design a new, clear, and functional website with accessibility features for people with disabilities.

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Wordpress development - wizualizacja strony głównej w wersji mobilnej

The main goals and the beginning of the project

  • Our primary task was to refresh the existing website, which over time had become outdated both in terms of design and functionality.
  • The old version of the site had significant issues that required improvement. Searching for content was complicated, and finding key information, such as event details, was almost impossible. The site also loaded very slowly and had many bugs due to a lack of regular updates.
  • A priority was to ensure easy access to the schedule of all events—ranging from poet meetings to concerts, exhibitions, and poetry events. A clear schedule is the heart of the festival and one of the most important functionalities for users.
  • The Miłosz Festival also needed a website that met WCAG requirements. Since 2019, every public institution must ensure that its website is accessible to people with various disabilities.

    What does the Client say about the project?

    Marcin Achtabowskilogo Festiwal Miłosza

    Marcin Achtabowski

    Senior Communication Specialist — Krakow Festival Office

    Managing the website, and adding new events or content is much more convenient, thanks to which we save time

    The Brave New team answered all questions very quickly. We received information about the materials we needed in advance, so we had time to prepare them. We also got enough time to get acquainted with the graphic design of the website, and the introduction of minor changes was quick.

    The person responsible for the communication was assigned to the Project Manager, who answered our questions. The Project Manager also controlled the time spent on the project, so we launched the website on schedule.

    What was key during the work?

    • The clear architecture of the event schedule

      The main priority was to create a structure that would allow users easy access to the most important information. The different sections of the schedule — including date, location, and artists — were logically connected. Events can be filtered by date, as well as by topics or location.
    • A website for people with disabilities and two language versions

      The website is available in two language versions: Polish and English. It also includes accessibility features for people with disabilities, allowing them to adjust the text size and contrast.
    • Flexibility and ease of management

      The administrator can easily edit content, add new tabs, and modify the content according to required needs without the need to involve developers.
    • Timeless design

      It is important that the new website serves for many years to come. The proposed design is modern and fresh, but not based on short-lived trends. This design will remain attractive even in a few years.
    • New functionality 'One Poem Vernissage'

      The module is used to present poems created during recurring events held as part of the festival.
    Projektowanie stron internetowych - wizualizacja pojedynczego wydarzenia na stronie
    • Wizualizacja witryny na różnych urządzeniach
    • Wizualizacja pętli aktualności w witrynie
    • Wizualizacja pojedynczego wydarzenia na telefonie
    • Wizualizacja strony kontaktowej
    • Wizualizacja strony z gośćmi wydarzeń
    • Wizualizacja pojedynczej strony gościa
    • Wizualizacja układu elementów na stronie WWW
    • Laptop z wyświetloną stroną główną
    • Wizualizacja sekcji bohatera na stronie WWW
    • Wizualizacja układu obrazów z tytułem na stronie
    • Wizualizacja nawigacji na stronie w wersji desktop
    • Wizualizacja strony głównej na różnych ekranach

    What was the work on the project like?

    Web development - zdjęcie osoby projektującej stronę internetową

    We started the project with a workshop meeting with the Krakow Festival Office, during which we established all expectations and assumptions for the new project.

    With over a decade of experience, we are confident that this is a key phase. Collecting all ideas, conclusions, and project goals makes the subsequent stages of work much easier.

     

    It is not always necessary to build an entire project from scratch. To reduce the budget, we decided to use solutions that had already proven effective in previous projects for the Krakow Festival Office.

     

    The graphic design was therefore based on the already developed structure and information architecture. We skipped the wireframing phase, which saved a lot of time and allowed us to move on to the programming work.

     

    During the coding stage, we focused on creating a smooth schedule with all the events, as well as preparing it for international users in English.

     

    The final part of the project was adding content to the website and testing all functionalities. The Miłosz Festival is an important event on Krakow’s map with a long-standing tradition. The old website was a vast archive of previous editions. We didn’t want to lose this, so the content created since 2009 was also transferred to the new site.

    Scope of work

    • Webdesign
    • Website coding
    • Advanced online schedule module
    • Adapting the website to WCAG standards
    • New functionality 'One Poem Vernissage'
    • Content migration
    • Technical support after the website launch

    Check the project before and after the work

    Wizualizacja starszej wersji strony internetowej
    Wizualizacja nowszej wersji strony internetowej

    The Krakow Festival Office is an organization we have been working with for years. To reduce the costs of implementing another website, we decided to use the existing project (Misteria Paschalia) and build a new, custom design based on it.

    • Zrzut ekranu pojedynczej strony wydarzenia
    • Zrzut ekranu strony głównej
    • Zrzut ekranu strony tekstowej ze zdjęciami
    • Zrzut ekranu strony internetowej z listą wydarzeń
    • Zrzut ekranu witryny przedstawiający układ obrazów
    • Zrzut ekranu strony lokalizacji